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February 25 to March 2, 2019
Tuesday, February 26 • 11:00am - 12:00pm
LinkedIn Prospecting for B2B Sales

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Used properly, LinkedIn is the ultimate prospecting tool for B2B sales. It feeds a customer-centric sales process and enables a human-to-human interaction with very low cost compared to other prospecting methods.

LinkedIn prospecting BLOWS AWAY the results from typical email marketing campaigns. You will receive far more positive replies from this than from any other outbound lead generation strategy.

Join Candyce Edelen, CEO of PropelGrowth, to learn how over the course of 6 months, she was able to book hundreds of sales calls using LinkedIn.

Here’s the results she’s seen using her repeatable strategy:
  • 76% of target contacts accept connection requests
  • 71% of connections engage by replying to messages
  • 35% of engaged leads book initial sales calls

It takes time and effort - but the results prove that time is worth it as those connections are much more likely to lead to opportunities.

In this workshop, we'll cover:
  • How Marketing can enable Sales to switch to a high-engagement prospecting strategy
  • How to develop messaging and personas that will ensure an effective LinkedIn strategy
  • How Sales can build a network of high-value relationships and book sales calls

This presentation offers solutions to both B2B Marketing and Sales professionals. You won't want to miss it!

Speakers
avatar for Candyce Edelen

Candyce Edelen

CEO, PropelGrowth
Candyce has 25+ years experience launching and growing B2B tech businesses. She's raised an oversubscribed Series A and made the Fast 50 list of fastest growing technology businesses. With PropelGrowth, she helps B2B companies improve their sales and marketing effectiveness to generate... Read More →


Tuesday February 26, 2019 11:00am - 12:00pm
Cohere Coworking 418 S Howes St, Fort Collins, CO 80521, USA

Attendees (37)