Techstars Startup Week & Artup Week Fort Collins 2019

As Founders and Entrepreneurs we all want our audiences, clients and customers to feel seen, heard and understood. They want to know that we have them in the forefront of all of our offerings and products. We are learning more and more everyday about the dynamic identities and needs of the people our brands reach. In order to best serve our people, we have to go beyond traditional diversity measures to ensure that we are actively and authentically centering accessibility, inclusivity and justice in our business models, practices and offerings. This workshop will present some key principles as well as provide an opportunity to explore meaningful ways to align your brand with those whom you desire to reach.